IBM M2090-618 : IBM Business Analytics Midmarket Foundational Sales Mastery Test v2

  • Exam Code: M2090-618
  • Exam Name: IBM Business Analytics Midmarket Foundational Sales Mastery Test v2
  • Updated: Jun 08, 2026
  • Q & A: 41 Questions and Answers

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IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

1. What are the 3 (three) key messages for IBM Cognos Express in the Business Analytics Midmarket?

A) Easy to Buy. Easy to install. Easy to Deploy
B) Easy to Deploy. Easy to Start. Easy to Use
C) Easy to Install. Easy to Use. Easy to Buy
D) Easy to Use. Easy to Deploy. Easy to Buy


2. Identify the capability area that is NOT directly contained within IBM's Midmarket portfolio

A) Business Intelligence
B) Financial Performance Management
C) Predictive Analytics
D) Smarter Commerce


3. What is the definition of an IBM sales stage 04 qualified opportunity?

A) The organization has funding (budget) or can achieve funding (budget) that is commensurate with the solutions that you provide, has people within the sphere of influence of the sponsor with the authority to buy. and has a compelling point in time when the solution to the issue should be implemented.
B) The customer has been BANT qualified.
C) An opportunity exists within an organization to either solve a problem or take advantage of an opportunity that either decreases costs, increases revenue, complies with regulations or decreases risk.
D) The customer has funding and will buy something, and is considering multiple sources; uncertainty exists (no solution yet).


4. Which is an accurate description of the buyers in the Business Analytics Mid market?

A) Buyers in the Midmarket are shifting toward Finance.
B) Buyers in the Midmarket are shifting toward Operations.
C) Buyers in the Midmarket are shifting toward Information Technology.
D) Buyers in the Midmarket are shifting toward the Line of Business.


5. Which entitlement type does a user need to receive a personalized report from IBM Cognos Express?

A) IBM Cognos Express Recipient User
B) IBM Cognos Express Consumer User
C) IBM Cognos Express Performance Management User
D) No entitlement is required


Solutions:

Question # 1
Answer: C
Question # 2
Answer: B
Question # 3
Answer: A
Question # 4
Answer: D
Question # 5
Answer: B

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